1. Introduction
Rafiki Media (“we,” “our,” or “us”) is committed to protecting the privacy and personal information of our clients, website visitors, partners, and stakeholders. As a dynamic digital marketing and design agency built on creativity, innovation, and strategy, we understand the importance of trust in the digital environment.
This Privacy Policy explains how we collect, use, process, disclose, and safeguard your information when you visit our website, engage our services, interact with our campaigns, or communicate with us. By accessing our website or using our services, you agree to the terms outlined in this policy.
2. Information We Collect
We collect personal information necessary to deliver effective digital marketing, branding, and design services. This may include your name, email address, phone number, company name, job title, and billing details when you contact us, request a proposal, or enter into a service agreement.
When you interact with our website, we may automatically collect certain technical information such as your IP address, browser type, device information, operating system, referral source, and browsing behavior. This data helps us analyze trends, improve website performance, and enhance user experience.
In the course of managing digital campaigns, social media platforms, websites, or analytics tools on behalf of clients, we may process data in accordance with client instructions and applicable data protection laws.
3. How We Use Your Information
We use personal information to respond to inquiries, prepare proposals, execute marketing strategies, design digital assets, manage campaigns, and deliver agreed services.
Your information enables us to provide customer support, improve our website functionality, measure campaign performance, and develop creative solutions tailored to your business objectives.
Where consent has been provided, we may send newsletters, industry updates, marketing insights, or promotional communications. You may opt out of such communications at any time.
We may also use collected data to comply with legal obligations, enforce agreements, and protect our legitimate business interests.
4. Legal Basis for Processing
We process personal information based on contractual necessity, legitimate business interests, compliance with legal obligations, or your explicit consent. Our legitimate interests include improving service delivery, maintaining cybersecurity, conducting analytics, and promoting our services responsibly.
5. Data Sharing and Third Parties
Rafiki Media does not sell or rent personal information to third parties. However, to provide our services effectively, we may share data with trusted third-party service providers such as hosting providers, analytics platforms, advertising networks, payment processors, and technology partners.
These service providers are required to maintain confidentiality and implement appropriate security measures to protect personal information.
Where required by law or regulatory authority, we may disclose information to comply with legal obligations or protect our rights and property.
6. Cookies and Tracking Technologies
Our website uses cookies and similar tracking technologies to enhance user experience, analyze traffic patterns, and measure the effectiveness of digital campaigns. Cookies allow us to understand visitor behavior and optimize content accordingly.
Users may adjust browser settings to decline cookies; however, some features of the website may not function properly without them.
7. Data Security
We implement appropriate technical and organizational safeguards to protect personal information against unauthorized access, disclosure, alteration, or destruction. These measures include secure servers, controlled system access, password protection, and encryption where applicable.
While we take reasonable steps to protect data, no internet-based system can be guaranteed to be fully secure. Users share information at their own discretion.
8. Data Retention
We retain personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, including contractual, legal, accounting, or reporting obligations. When data is no longer required, it is securely deleted or anonymized.
9. Your Rights
Depending on applicable data protection laws, you may have the right to request access to the personal data we hold about you, request correction of inaccurate information, request deletion, object to processing, or withdraw consent where applicable.
Requests may be submitted using the contact details provided below, and we will respond within a reasonable timeframe in accordance with applicable laws.
10. International Data Transfers
As a digital agency operating across regions and using global digital platforms, your information may be processed or stored in countries outside your jurisdiction. Where international data transfers occur, we take appropriate measures to ensure adequate safeguards are in place.
11. Changes to This Policy
We may update this Privacy Policy periodically to reflect changes in our services, technology, or legal requirements. The updated version will be posted on this page with a revised effective date.
12. Contact Information
If you have any questions, concerns, or requests regarding this Privacy Policy or your personal data, please contact us.